Translate

Friday, July 5, 2013

P. Garrett & Co., Philadelphia Publisher, Bookseller, and Manufacturer

Here's a nice corner ad cover for a Philadelphia publisher and bookseller, P. Garrett & Co. This is reminiscent of another corner ad cover featured here previously--S.H. Zahm & Co., also of Pennsylvania, in Lancaster. The postmarks are only a year apart and I wonder if perhaps the same designer created both for those and other merchants throughout the region.

Of Garrett, I can find little information, but his ad cover tells you a bit about his business at the time, which was 1891. He published and sold a series you can still find a good number of today: 100 Choice Selections. Those choice selections of poetry and prose, as the ad states, could be used for public readings, declamations, and social pastime. At 30 cents, the 216-page books sound like a bargain even in those times.

Below is a Google Books image showing the title page of one of these publications several years prior. This piece provides Garrett's first name--the P stood for Phineas.


Back to business in 1891... Phineas Garrett also published The Speaker's Garland, a 7-volume set priced at $1.75 each. There were also Excelsior Dialogues, Model Dialogues, and School-Day Dialogues, each for a dollar, all original and nothing repeated. One final plug crammed into this triangular ad is for Max Adeler's Out of the Hurly Burly, which was the most popular work of this forgotten humorist. Max Adeler was the pseudonym for Charles Heber Clark. Clark had a long-running feud with Mark Twain, in which each accused the other of plagiarism.

One last item, which gets a bit more ink in this piece's ad space is the Penn Letter Book, for which P. Garrett & Co. are the sole manufacturers.

The Penn Letter Book, well in advance of photocopy technology, offered a means for creating copies of written letters "without press or water." This product, somewhat of a precursor to carbon paper copying, was marketed to companies that needed copies of important business correspondence for their records. All one needed to do was to place the written correspondence under the Penn Letter Book paper and hand rub it to create a copy.

To ensure a clean, clear copy, P. Garrett & Co. also manufactured a special ink for the job--Penn Instantaneous Sympathetic Copying Ink. Using this ink for the correspondence would supposedly help produce the best copy.

The Library Company of Philadelphia, Digital Collections, has a copy of an 1868 circular for this product (shown below), which the ad on the cover states were available to customers for more information.


Below is an ad from the Publishers' Uniform Trade List Directory, an 1869 publication, split into two images for better resolution (click on the image for an enlarged view).




1 comment:

Labels

A.S. Burbank (1) Abel Tompkins (1) abraham lincoln (2) ad booklets (1) ad card (2) ad cover (1) ad covers (11) advertising (1) Africa (1) African American (1) Alabama (1) alexandria virginia (1) Alfred Lorentz (2) Alfred Sutro (1) Allentown PA (1) Amalfi (1) american antiquarian society (2) American Book Company (1) American Bookbinders Museum (1) American literature (1) Americana (1) Andrew Hoyem (1) Andy Rooney (1) announcement card (1) announcement cards (1) announcements (1) Anthony Newnham (1) antiquarian book (1) Aoki (1) Arion Press (1) Arthur H. Chase (1) astronaut (1) auction catalogs (1) Australia (1) author (1) author promo (1) authors (1) automobiles (1) Baghdad (1) Baltimore (1) bank drafts (1) Barcelona (1) baseball writer (1) Beatles (1) Berlin (1) Bertha Mahoney (1) Bertha Mahony (1) bibliately (1) bibliomania (1) bibliophilately (1) bibliophiles (4) billhead (6) billheads (4) Billie Burke (1) Birchall's Bookstore (1) Birmingham (1) black culture (1) blotters (1) Bob Dylan (1) Boernicke and Tafel (1) book (2) book caravan (1) Book Club of California (1) book collecting (1) book collector (1) book collectors (3) book design (1) book fairs (2) Book of Kells (1) book shop label (1) book shop labels (1) book shops (14) book signing (1) book store (2) book stores (1) bookbinder (2) bookbinder tickets (2) bookcards (1) booklets (1) bookmark (3) bookmarks (2) bookmobiles (5) Bookplate (4) bookplate design (1) bookplates (14) books (6) bookseller (18) bookseller circus books Maine (1) bookseller labels (5) bookseller labels tickets (1) bookseller reviews (1) booksellers (42) Booksellers' League of New York (1) bookshop (1) Bookshop for Boys and Girls (1) bookstore (6) bookstores (7) boston (10) bottle (1) bouquinistes (1) brattle (1) broadside (2) brochure (1) Brooklyn (1) Bruce Rogers (1) business cards (1) button chaser (1) Buzz Aldrin (2) calendars (1) California (1) Canada (2) cancer medical bookplate (1) catalog (1) catalogs (3) catalogues (2) Catholic books (1) Charles C. Soule (1) Charles Hoy Fort (1) charleston (1) Cherokee (1) children's literature (1) Christmas (1) chromolithograph plate (1) cigarettes (1) Civil War (3) Classic Motorbooks (1) Clayburgh (1) Clements Library (1) collectors (1) collectors' institute (1) Confederate (1) Confederate Home for Veterans (1) Connecticut (1) Cooperstown (1) Cornhill (1) Cosmic Aeroplane (1) covers (1) Croatia (1) Cuba (1) D. Lothrop (1) D. Lothrop and Co. (1) Dartmouth (1) Decatur Illinois (1) Declaration of Independence (1) Dedham Massacusetts (1) Denver (1) Detroit (1) DF Wallace (1) Dial (1) diary (1) Dickensiana (1) die-cut (1) digital ephemera (2) Doane (1) dolls (1) drug store (1) Dublin (1) Dubrovnik (1) Durrie and; Peck (1) dust jacket (1) Dutch (1) Dutch Booksellers Association (1) dutton (1) Ed Sullivan (1) Emil Prass (1) encino press (3) engraving (1) ephemera (3) Ernest Dawson (1) Eugene O'Neill (1) Eurkea Bazaar (1) European history (1) Evelyn Waugh (1) ex libris (2) exhibits (2) expositions (1) Felix Cunha (1) feria del libro (1) fine printing (1) Firenza (1) Firenze (1) Florence (1) flyaways (1) flyers (1) Fortean Society (1) Foyles (2) France (2) Francis Scott Key (1) Friedrich Furchheim (1) G. Wyman (1) George Doll (1) German (1) Germany (1) GF Warfield (1) ghosts (1) Goodspeed's (1) Goodspeed's Book Shop (1) Grabhorn Press (1) graphic design (1) Greenaway House (1) Greenwich Village (1) greeting cards (1) Haines and Essick (1) Haiti (1) hand fans (1) Hans P. Kraus (1) Hartford (1) Hartford Connecticut (1) Harvard Library (1) haunted (1) headshop (1) Herbert Fahey (1) Herbert Faulkner West (1) Holmes Book Company (1) holt and rinehart (1) homeopathy (1) Horace Mann (1) Horn Book Magazine (1) Houghton Mifflin (1) Houston (4) Hudson's (1) Iceland (1) illuminated manuscripts (1) illustrations (1) illustrators (1) IMBS (1) indiana (1) instructions (1) International Exhibit 1862 (1) International Miniature Book Society (1) invoice (1) Iraq (1) isaiah thomas (2) Italy (2) J.F. Collins (1) J.J. Lankes (1) Jack Kerouac (1) Jacqueline Kennedy (1) James Hustler (1) James Walker (1) Japanese paper (1) Jean Frey (1) jerome holtzman (1) JJ Lankes (1) JK Gill Company (1) John Ford Esq. (1) John Langdon Sibley (1) John Love Bookseller England 1700s Goodspeed William Wadd (1) John Penington (1) John Rothensteiner (1) John W. Park (1) Jones' Bookstore (1) JR Osgood (1) Justin Brierly (1) Justin Brierly Denver Neal Cassady Jack Kerouac Beat Generation (1) Katherine Goddard (1) Ketterlinus (1) Kitemaug (1) Knoxville (1) label (1) law books (2) LBJ (1) Leipzig (2) Leona Rostenberg (1) letter (3) letterhead (2) letters (5) Levi K. Fuller (1) librarian (2) librarians (2) libraries (9) library (1) library accessions list (1) library catalogs (2) Little Brown (1) Lloyd Adams Noble (1) London (1) Longfellow (1) Los Angeles (2) Lowman and Hanford (1) lunar landing (1) Macedonia (1) Macmillan (1) Magazine ads (2) Maine (1) Malta (1) manuscript (1) Marian Cutter (1) Mark Twain (1) martyr (1) massachusetts (1) Mayfair Bookshop (1) McGirr's (1) medical (1) Menno Hertzberger (1) menus (1) Michigan (1) Michigan history (2) miniature books (2) Minneapolis (1) motorsports (1) Mrs. Paul's Kitchens (1) Mundelein (1) Museum of Printing History (1) Naples (1) Napoli (1) Neal Cassady (1) Nederlandse Boekverkopersbond (1) Nevada (1) New Hampshire (2) New Mexico (1) New York (7) New York Public Library (1) newsletters (2) Nice (1) Niles Michigan (1) nuns (1) Oakland (2) Oklahoma (1) Olympia Dukakis (1) Ontario (1) opera (1) Oregon (1) Ottawa (1) P. Garrett & Co. (1) pamphlets (1) Paris (1) Patriot (1) patriotic (1) Penguin Book Shop (1) Penn Letter Book (1) Pennsylvania (1) Philadelphia (5) Philip Greely Brown (1) photos (1) Pilgrim Bookshop (1) Pilgrims (1) playbill (1) Plymouth (1) poets (1) Poland (1) post card (2) post cards (1) postal covers (1) postal history (1) postcards (5) Postcards Leipzig Publishers Booksellers Buchhändlerbörse (1) President Kennedy (1) President Truman (1) press photos (1) press release (1) Princeton (1) print announcements (1) printer (4) printers (5) Printing (1) printing arts (2) program (1) promotional letters (1) promotional photo (1) prospectus (1) prospectuses (2) Providence (1) publisher (6) publisher insert (1) publishers (19) publishers booksellers encyclopedias dictionaries (1) publishers Japan (1) Publishing (1) Puerto Rico (1) Ransom Center (1) rare books (1) Rasmussen (1) Raymer's (2) Raymond Carver (1) reading (1) receipt (1) receipts (1) Reed Books (1) review copy (1) review slips (1) Rhode Island (1) Ricardo Veloso (1) Rice Institute (1) Richter (1) riverrun bookshop (1) Robert Frost (1) rodeo (1) roger beacham (1) Rose Wilder Lane (1) Roxburghe Club (2) Russia (1) sales receipts (1) sales rep (1) Salt Lake City (1) San Diego (1) San Francisco (7) Santa Fe (1) Saunders (1) Sausalito (1) Schomburg (1) school (1) Schulte's Book Store (4) Schumann-Heink (1) Scofield Thayer (1) Seattle (2) ships (1) Sidney L. Smith (1) Sidney S. Rider (1) Sierra Leone (1) Sir Thomas Phillipps (1) small presses (1) Society of Lincoln's Inn (1) south carolina (1) south dakota (1) Southwest (1) Spain (2) spelling (1) Springfield Illinois (1) stamps (1) Star-Spangled Banner (1) statements (1) stationers (2) Stefan Lorant (1) Sun Iron Building (1) swap cards (1) Switzerland (1) teaching (1) Tennessee (1) Texas (3) Thanksgiving (1) Thatcher (1) The Netherlands (1) The Tides (1) The Virginian (1) Theodore Dreiser (1) Tibbals (1) tickets (2) Ticknor (2) Tiffany Thayer (1) trade card (2) trade cards (6) trading cards (1) trailers (1) Treves. Florence (1) Trinity College (1) typewriters (1) typography (1) Universalists (1) University of Delaware Library (1) University of Michigan (2) University of Texas (1) university of texas-pan american (1) university presses (1) Utah (1) valentines (1) Valletta (1) Vermont (1) W.E. Osborne (1) W.I. Whiting (1) W.M. Morrison (1) War of 1812 (1) Waring (1) Waterbury (1) Western Americana (1) Westerns (1) Wiener Library (1) william and barbara holman collection. book arts (2) William Briggs (1) William Goddard (1) william r. holman (5) wire photos (2) Wisconsin (1) Wister (1) Witkower's (1) wittliff (3) woodcuts (1) Wooster Ohio (1) worcester (1) World War II (1) writers (1) Zagreb (1) Zahm (1)
 
Creative Commons License
Bibliophemera by Chuck Whiting is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.